Baldinini
Brand values
Freedom
• Contemporaneity
• Sustainability
• Approval of diversity / inclusivity
Freedom becomes a value and a lifestyle. Freedom of movement, of running, of walking. Metaphor of: freedom to be yourself.
This value is inclusive, a value of self-approval, however we are, whatever the others may be.
It’s a dynamic value that doesn’t capture movement and it doesn’t force.
Vision
Encourage, support and promote the Freedom to Be Yourself.
Mission
Inspire Free Women and Men, today tomorrow, renewing and innovating our history every day, with Responsibility, Know How, Creativity and Italian Passion in Products of Value and Personality that make you feel good, on every occasion.
