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Felina Brand Logo

Felina WE ARE:


The Felina Group is innovative.

Founded in 1982, the Felina Group is a California-based company that specializes in designing, manufacturing, marketing, and distributing women's intimate apparel and loungewear. Throughout our history, we have focused on blending European trends with technical innovation and offering exceptional value to our customers.


History and Expansion

From our inception, the Felina Group has embraced a vision of growth and adaptability. We started by introducing our unique blend of European-inspired designs and technical innovation to the market. Our commitment to providing exceptional value quickly gained recognition, and we expanded our presence in the industry.

Over the years, our success has allowed us to venture into new brands and categories within women's intimates. We have continued to innovate and stay ahead of trends, ensuring that our products remain appealing and in-demand.


Distribution Channels

At the Felina Group, we pride ourselves on our ability to cater to a diverse range of retail partners. Our products can be found in luxury department stores, specialty boutiques, mid-tier and mass-market retailers, as well as high-volume clubs. We understand the unique needs and demands of each market segment, and we bring our original DNA of trend and innovation to serve their consumers effectively.

Our partnerships with leading retailers are built on trust and a shared commitment to delivering quality products. Retailers value our ability to understand their market and provide them with the latest trends and innovations in women's intimate apparel.


Comprehensive Services

The Felina Group is not just a provider of products; we are a true partner to our retailers. We offer a wide range of services that extend beyond manufacturing and distribution. Our expertise includes product and design, inventory planning, marketing, sales, logistics, and distribution.

We understand that each retailer has unique requirements and challenges. Therefore, our capabilities and flexibility enable us to customize our services to meet their specific needs. We work closely with our retail partners to ensure their success by providing comprehensive support and resources.


Commitment to Quality

Integrity is at the core of everything we do at the Felina Group. Our goal is to design and manufacture products that exceed expectations in terms of quality and value. We meticulously select materials and employ rigorous quality control measures to ensure that our products meet the highest standards.

We understand that maintaining strong relationships with our retail partners is essential for mutual success. By consistently delivering goods of exceptional quality, we build trust and loyalty among our partners and their customers.


Conclusion

Innovation, quality, and comprehensive services define the Felina Group. Since our founding in 1982, we have remained at the forefront of the women's intimate apparel and loungewear industry. Our commitment to blending European trends with technical innovation has allowed us to expand our business into new brands and categories.

As a trusted partner, we offer more than just products. We provide our retail partners with the expertise and support they need to thrive in a competitive market. Our goal is to continue designing and manufacturing with integrity, delivering goods of the highest quality and value.



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