Joseph Abboud
JOSEPH ABBOUD’S Brand Philosophy
MODERN
MASCULINE
GLOBALLY
INSPIRED
AMERICAN
ELEGANCE
JOSEPH ABBOUD’S core value add is that it is a
“MADE IN AMERICA” retail brand, known for its fusion of traditional and modern cut suits.
Consumers devote their largest percent of wallet share to brand's apparel
Brand Principles
Made in America
WE PROUDLY CRAFT CUSTOM GARMENTS IN MASSACHUSETTS, USA.
Inclusive
WE ARE OPEN AND ACCESSIBLE, EVERYONE’S INVITED.
Globally Inspired
WE TAKE AN ARTISANAL, WORLDLY APPROACH TO CURATING
OUR COLLECTION.
Celebrating Individuality
WE DESIGN ITEMS THAT CAN BE STYLED YOUR OWN WAY, AS THE MAN
MAKES THE CLOTHES.
Distinct
WE ARE ROOTED IN THE ART OF TAILORING WITH GREAT ATTENTION
TO DETAIL.
Lasting Style
FASHION IS FLEETING, STYLE IS TIMELESS— WE CREATE CLOTHES
THAT LAST.
All About the Man
OUR FOCUS IS OUR CUSTOMER— DELIVERING HIM SUPERIOR PRODUCT.
